Barbie Sets

Dear Mattel, THIS is Romania

May 6, 2014

One of the things I have always dreamed about when it comes to Barbie is having a DOTW Romania Barbie. As a small child I used to dress up my Barbie dolls in Romanian folk costumes that I would find in different shops in my country. They were a bit small for my dolls but none the less they looked good on Barbie.

Romanian national costume

As time passed and I discovered the Doll of The World series the desire to have a Romanian Barbie doll grew stronger and stronger. A few years back I discovered the Discover the World with Barbie series and I was sooo excited to find out that Romania was going to be featured. I waited for that day to come and…BANG! I got this.

Barbie Romania 1

The image on the cover of the mag that was included with the doll featured one of our beautiful monasteries from Moldova, but that outfit… :| What was with that outfit? What was the inspiration for it? ‘Cause it sure wasn’t inspired by anything from my country. Maybe they wore something similar in the medieval period but so did almost everyone in Europe. It had nothing to do with out diverse and beautiful traditional costumes, with all the amazing handsewn embroidery that we can see on blouses and other amazing jewelry and details.


Just a few examples take from The Virtual

I was very upset but got exited again last year when the series was re-released and Romania was again included as the 12th country to be featured. And yet again my excitement was crushed when I saw the new dress.

Barbie Romania 2013

It is just a boring variation of the first dress. They didn’t even bother in all the years in between the two series to do some very basic research about my country! I know it’s just a playline dress that is available at the newsstands but that doesn’t mean you can just go and create any stupid dress and than pretend it belongs to a certain country. If Barbie is such a traveler the she surely must have taken some damn pictures in her travels and showed them to you!

So dear Mattel, let me show you a bit about my country. It’s not all about Dracula, Nadia Comaneci and gypsies. There’s sooooo much more about Romania that you don’t know and I would really appreciate if next time you would show some respect and create a real Romanian Barbie even if it will be just a playline doll or fashion.

THIS is Romania!


The Romanian Rapsody by George Enescu

The Balad by Ciprian Porumbescu

Liviu Vasilica – Hai, hai cu trastioara (traditional folk song)

And these are just a few examples. :) Bottom line, please Mattel do your research and create realistic fashions and costumes that truly reflect the countries you are featuring in your series. If you need any help with this research you can just email me. :) I’ll be glad to give you a helping hand.

Btw, Adele wore a Romanian inspired blouse during a Vogue photoshooting. Did you know that?

tom ford adele

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  • Reply cristian May 6, 2014 at 12:19 pm

    I totally agree- I’ve always wanted a doll from Spain that wasn’t from Andalucia/ flamenco inspired . My family’s from Valencia and there are beautiful costumes that would make excellent dolls. Also. Dolls from other countries- I mean we have like four dolls from Mexico, Ireland, China, but no dolls from Finland Hungary or Estonia or a traditional costume from Portugal or Denmark – I don’t know why they keep doing that :(

    • Reply Ada May 6, 2014 at 2:21 pm

      I don’t know either. :(

  • Reply cristian May 6, 2014 at 4:41 pm

    I’m actually really disappointed with barbie lately- the quality, in some cases, seems to have gone down as has some of the themes. I know u can’t please everyone , but It seems like there used to be more variety- now it just seems like Fashion Model, movie inspired dolls, and countless Wizard of Oz….I’ve been buying less – I used to buy from every seasonal catalog – I don’t think I’ve bought anything this year and by the looks of things , maybe not until fall. Barbie collector had a poor showing at toy fair that left me yawning . It’s really sad :(

  • Reply Laura May 8, 2014 at 8:16 pm

    Mattel seems to keep releasing dolls from the same countries, in their Dolls of the World line. I would like to see them create more authentic clothing for the dolls as well. I think a Romanian doll would be great. I hope you get your wish.

  • Reply cristian May 9, 2014 at 5:24 am

    Or they release countries like England where the costume is cheap and the only thing that makes it noticeably British is the Union Jack scarf- I mean, she looked more like a 30s private eye than a British doll:( although France had a beautiful face paint and mold, her costume had the same problem- only the beret and baguette made her noticeably french. It was like they found the most stereotypical french symbols and created a doll . Has anyone ever seen ProvenΓ§al costume ? They used a ProvenΓ§al costume on the French doll in the Kelly dolls of the world set and it was cute. Made correctly , it would be beautiful on a barbie . I think they need some fresh ideas …

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